Pharrell Williams Is Louis Vuitton’s New Creative Director

After much speculation, Louis Vuitton has announced its next men’s creative director: musician and producer Pharrell Williams.

The French luxury house shared the news today, adding that Williams’ first collection will debut during men’s fashion week in Paris this June. It doesn’t come as a complete surprise as Williams has worked on collaborations with the brand dating back to 2004.


“I am glad to welcome Pharrell back home,” said Pietro Beccari, Louis Vuitton’s chairman and CEO, in a press release.

The last person to hold the title was the legendary Virgil Abloh of Off-White fame. He served as Louis Vuitton’s men’s creative director until November 2021, when his death shook the fashion industry.

For the past two decades, Williams has been known for his creativity and style. Aside from hit songs like “Happy” and his Daft Punk collaboration “Get Lucky,” he has made space for himself in the beauty and fashion realms. He started his own skincare brand, Humanrace, in 2020 and is a long-time collaborator with Adidas and Tiffany & Co.

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Associate Fashion Commerce Editor

Meg Donohue is the Associate Fashion Commerce Editor at Her passions include spicy foods, sustainability, and the Y2K remake of Charlie’s Angels. She will never stop hoping for a One Direction reunion tour.

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